Tuesday
Dec112012
Tuesday, December 11, 2012 at 04:07PM Jason Goldberg of FAB-TWiST #313
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On this episode of TWiST Jason sits down with fab.com founder Jason Goldberg. They discuss what caused the pivot from social to e-commerce, the importance of design, and why Jason is kicking himself for passing on the opportunity to invest. Jason Calacanis on this show: "Listen to this episode twice, it was one of the best we've ever done!"
0:30 Jason Goldberg, the founder of fab.com is on the program today. You'll hear about why I'm kicking myself about missing this opportunity to invest. 1:30 Use the code "TWiST" on SnapTerms.com for a free NDA 5:00 So the site started as a social community for gay men right? 6:10 Why did you decide to pivot? 8:15 What do you think the problem is with iteration? 9:00 Does it take an older entrepreneur to make the decision to pivot? 13:50 So you were trying to bring design to the masses? 14:10 Let's talk about design. 14:50 What changed in the world that made design so important? 16:45 How do you become an expert on design? 18:55 How do you decide whether a product is fab worthy or not? 19:50 When you put really expensive items on the site, do you sell a lot of them? 20:15 How many products are featured per day? 23:20 Visit sourcebits.com! They are now offering a 50/50 deal on apps. You pay 50% now and 50% when you get your next round of funding 30:10 How many emails does fab send daily? 30:40 Are tablet users spending more than non-mobile? 33:00 Let's talk about the cost and funding of designers. 33:25 What do you think about the KickStarter model? 36:20 Let's talk about your funding. 39:40 How amazing would it be to walk into a brick and mortar fab store? 40:15 Why is fab doing TV commercials? 41:50 What do you think is special about Tesla's buyer experience? 43:15 When did you know when fab was going to be your big win? When did you stop thinking about the "next" project? 44:10 What things have you done particularly poorly? 45:40 What keeps you up at night? 48:30 This was one of our best episodes, Thanks to Jason Goldberg continued success with Fab.com
============== Full Transcript
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Follow On Twitter Jason: @jason Jason G: @betashop Snapt Terms: @snapterms Sourcebits: @sourcebits Special thanks to the members of the TWiST Backchannel Program!
Executive Producers
- Louis-Eric Simard
- Benjamin Gifford
- Jacek Artymiak
- Octavian Mihai
- Will Paoletto
- Geoffrey Clapp
- Jeff Hoffer
- Austin Miller
- Rashaun Sourles
- Robb Kunz
- Greg Berry
- Sean Lynch
- Mary Ann Halford
- Jim Joyce
- Morgan Howard
- Margaret Johns
- Kyle M. Brown
- Paul Cole
- Nick Duncan
- Magnus Ingvarsson
- Amir Ayalon
- Carlos Zaidenweber
- Avery Keitt
- Joshua Shipsey
- Eli Coler
- Ted Inoue
- Radek Rybicki
- Hunter Owens
- Ildar Khakimov
- Matti Hallanoro
- Rodrigo Dauster
- Rodrigo Fuentes
- Anthony Ortenzi
- Daniel de la Cruz
- Michael Hofmann
- John Meneses
- Mike Sunyich
- Sami Rageb
- Michael Lustig
- Alex Deli
- John Davies
- Mark Burcher
- Morgan Howard
- Jeffrey Yan
- Brad Pineau
- Kat Ganesan
- Nicholas Christian
- Mau Frontier
- Kyle Braatz
- Serena Ehrlich
- JD
- Alex Lotoczko
- James Kennedy
- Benoit Curdy
- Asher Nevins
- Mike Kaltschnee
- William Doom
- David Lee
- Jake Kerber
- Sarp Coskun
- Giuseppe Taibi
- Tyrone Rubin
- Keno Vigil
- Paul Peters
- Jamal Waring
- Nick Ostroff
- Alex Binkley
- John MP Knox
- Bryan McCormick
- Marcos Trinidad
- Allen Cordrey
- Daniel Mich
- Joshua Rosen
- Grant Carlile
- James Smith
- Christopher Rill
- Elliot Myhre
- Nihon Giga
- Nathan Gielis
- Greg Meadows
- Rick Cartwright
- Jacques Struwig
- Robert Ward
- Adam Gering
- Shelley Gaskin
- Jim Shute
- Ryan Hoover
- Michael Cranston
- Josiah Thomas
- João Fernandes
- Petrus Theron
- Michael Wild
- Dale Emmons
- Tim de Jardine
- Alejandro Vasquez
- Milan Babuskov
- Chris Rowe
- Nelson Melo
- James Dawson
- Toddy Mladenov
- Daniel Torres
- Chris Macke
- Piotr Zuralski
- Armand Konan
- Brian Vogel
- Paul D
- Jennifer Sun
- David Kolb
- Sue Marrone
- Eugene Granovksy
- Will Blackton
- Ryan Dodds
- Brett Arp
- Jason Cresswell
- Edwin Orange
- Daniel Bradley
- Shawn Daniel
- Priidu Kull
- Patrick Desroches
- Alex Lam
- Paul Secor
- Ryan Urabe
- Madhu R.
- Paul Ardeleanu
- Ian Thomas
- Manny Alarcon
- Charlie Osmond
- Christopher Smitley
- Roshan H.
- Barcy Cordrey
- Matt Beaubien
- Matthew Smith
- Oscar Bueno
- Tim Hoyt
- Ian Gerstel
- Taphon Maddison
- John Bradley
- Luigi Armogida
- Dave Ferrara
- Janus Lindau
- Chris Mancil
- TR Ludwig
- Giles Thomas
- Jason Cartwright
- Michael Del Borrello
- Joshua Rosen
- David Karlberg
- Marcus Schappi
- Justin Furniss
- Mike Hauck
- Jess Bachman
- Isaac Hill
- Robert Haydock
- Dan Sfera
- Flaviu Simihaian
- Kiko Cherman
- Chandra Siva
- Kasper Andkjaer
- Zach Woodward
- Chris Galasso
- Chad Olsen
- Michael Grabham
- John Shiple
- Gregory Hoffman
- Chris Rickard
- Eskil Steenberg
- Jay Moran
- Karim Sarkis
- Michael Davidovich
- Petru Marchidan
- Sam Drzymala